The south coast of Kenya may have the famous tourist destination of Diani beach, but the problems encountered here in the slums of Ukunda match anything in large urban centres. There are big issues around unemployment, drugs, and sex tourism. The South Coast Pirates programme reaches out to young boys and girls and uses sport as a foundation to build self-awareness and respect, lifting children away from an environment of drugs and alcohol. Every child is provided with appropriate kit for training. As a consequence of the pandemic, South Coast Pirates now also educates their children about Covid-19, teaching them good hygiene and how to protect themselves from the virus. During the pandemic restrictions, WhatsApp groups were set up to ensure that children were still receiving guidance and mentoring despite not being able to attend sessions. In the wider community, South Coast Pirates engages with schools for weekend coaching sessions, and this has been well supported.

The South Coast Pirates Academy currently works in 6 local schools, mainly with children aged 6 to 12, helping over 200 children a year. All our coaches have formal coaching qualifications, and several have come up through our schools programme.