A Potted History of Atlas

Edited highlights from our short but productive existence

Our first five years in a one minute video


  • The Atlas Foundation legally established but not active


  • First major fundraiser, the World Cup Warriors dinner, raises over £100,000

    • Logo created

    • First 10 Rugby Champions join and start developing projects overseas


    • Early project grants are made for £180,000 to 10 grassroots projects over three years

    • First UK cycle and golf events

    • Rugby Champions grow to 24


    • £300,000 raised of which 80% allocated to charity work

    • Atlas All Schools Programme developed and early projects established in South Africa and Israel

    • Atlas 'Private Funds' developed with Rugby Clubs, Schools and Families


    • Record income and record number of projects and children supported.

    • Atlas All Schools expanded to 20 schools in Buenos Aires.

    • Atlas France is legally established, and Atlas South Africa opens. 


    • First event in South Africa, the Cape Town Cycle Tour with SA Rugby Champions John Smit and Percy Montgomery, and the future Western Cape Premier Alan Winde.

    • Nicholson Memorial Fund established to bring positive change across Asia following a devastating tragedy; it is the largest private fund ever for Atlas, raising over £100,000 in a few weeks, and aiming for £200,000 by end of November.

    Annual Reports and Accounts 

    See the link below for our first three years reports

    Annual reports